According to Robert Iger, CEO of the Walt Disney Company, the 8 Principles to Become a Better Leader are:
This is a leadership seminar in the form of a book. Every leader, including you if you are self-employed, should read this book and practice these principles.
Robert Iger inherited the Walt Disney stories: Davy Crocket, Alice in Wonderland, Beauty and the Beast, Lady and the Tramp, Sleeping Beauty and so many more. He stressed innovate or die. Iger never looked back, only forward. Using the eight principles, he developed three goals for the company: build a good quality brand, embrace technology, and go internationally.
Every writer should strive for the same three goals (of course you can have others, but hey, these have worked for Disney). Your work and your reputation become your brand. Technology is always changing with new software to use in creating your work and new platforms on which to promote it. If an author can go internationally, he/she will probably become a best-selling author. What more can an individual strive for?
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